Here’s a sample library promo video I made yesterday. It’s a draft and I’ll have to finish a little stronger next time but I hope I caught the spirit of an active library system. Whattya think?
[UPDATE (Apr 17): I've been told that the widget sometimes says the video is no longer available. I don't know why this has been happening. If you have trouble accessing the YouTube version below, try this one.]
Check out the slick promotional video Michael Porter (aka Libraryman) created with Animoto. In his blog today, he advocates that we do the same to get value from a Chumby and promote our libraries. Absolutely! And how cool would it be if we can manage something even half as good as this. Bravo, Michael!
Day Two of the Computers in Libraries conference kicked off this morning with an enjoyable keynote speech* from three traveling Dutch librarians, Erik, Geert and Jaap. Well, keynote is a bit misleading. It was more like a improv talk show conducted in their living room.
I first learned about them and their project last year in the blogs and photostreams of my Flickr friends. I was very happy to see their show today and meet them later. The gist of their American story began last spring when they rented a motor home and traveled America making a very entertaining film about the future of libraries. From New York to North Carolina to Nebraska to California they interviewed people on the street and librarians in their workplaces about the profession, the challenges, and the future. Cleanly edited and mixed with music, the result is slick, insightful, and spiced with humor.
Moreover, it’s good storytelling. “If books go away, what will be left?” they asked at one point. Later, in what could have easily been an answer, they said a library’s “most important collection is the people.” It was fitting that people — not the books or the technology — made up the bulk of their film.
Another wonderful line from the film was uttered by Michael Stephens of Dominican University. Asked what libraries will do for people in the future, Michael said the library “will encourage my heart.” One of his students gave a description of library openness and access that is simply too long to transcribe here but (trust me) it was terrific.
Back on the stage between clips, Erik, Geert and Jaap hosted a few audience members on their couch, offered them cookies and water, and conducted live interviews to carry on the conversation from the film. Laptops; cameras; a fish bowl; assorted coffee table clutter. It was a very casual affair to say the least. Engaging. Fun. Participatory. In my mind, it was exactly what libraries of the future should be. I loved it.
BTW: There was plenty more to tell about the day, but that’s all the energy I’ve got tonight. More later…
This was the first full day of the Computers in Libraries conference in Washington, DC, and I managed to sit in on five presentations. Here’s an encapsulated run-down on my favorite four. (I’m sorry for the lack of links here; their talks will surely be available on the conference site soon.)
Blogger extraordinaire Jenny Levine [right] gave a great talk about delivering high tech & high touch for our patrons. She started out with a few images of gaming in libraries. At such events, she said, the focus isn’t the gaming, but the socializing going on around the gaming. How true! The gaming is just the opportunity, but the interaction is the draw. “It’s not the tech; it’s the touch,” she said. She continued with examples where technology is ineffective and where it is effective. Choosing the right tools, libraries can foster spaces for interaction and serendipity. The virtual world “spills over into real life.” Whether the interaction starts in Flickr or SecondLife or some other site, “these things can turn into real relationships.” Libraries “can’t keep thinking about connecting that one book to one person.” Instead, she argued, we can use tools to create opportunities for chance meetings between users and interests, provide serendipity, hi touch, and water cooler-like conversations that build relationships. (”You can’t have social networking without the social.”) Our advantage over Google is human contact, she said. “We should show the human.”
Jenny also touted Clay Shirky’s new book, Here Comes Everybody. She said she’s still reading it but had pulled several quotes from it already. I’m also reading it right now. I had it in my bag at my feet during the talk, in fact. I’ve been touting it, too!
Beth Gallaway spoke about digital convergence: widgets and the cross platform connections popping up everywhere. Libraries can embrace widgets: insert Meebo chat in library catalogs, provide Twitter applications so patrons can talk with us through their browsers and cell phones, and be available in instant messaging, direct messaging, and within virtual worlds. I most appreciated her answer to the question “Why?”: “Because one click is too many.” How true! Today’s patrons might not bother taking extra steps to reach the library.
In a very crowded room [below], Darlene Fichter and Frank Cervone [left] rushed through 24* new widgets, gadgets, and doodads that are either exciting or useful or both. Of those they described, I’m most interested in trying out PollDaddy, a free and easy survey application; Twhirl, a desktop Twitter app**; Browser Shots, a rendering of a website in several different browsers to test it’s cross-platform look; and Photoshop Express, an online photo editing tool. I’ve already tried a few others, including the Meebo Chat widget*** and MailBigFile.com. The two presenters also showed a lot of humor in their talk. Somehow how they made time for it in a very informative session.
Roy Tennant offered examples of libraries welcoming user-generated content. Whether users provide new data (e.g., images and reviews) or new descriptors (e.g., information and tags to enhance the content), more content and more access is better, he said. People browsing various sites (the Library of Congress’ Flickr page, for instance — please see my earlier post on that) have added corrections and new information unavailable otherwise. Imagine a collection of historical community photos opened to browsing and notes. Some residents would surely have details heretofore unknown to the library. Such interaction also fosters community. “Some of our systems are like fortified castles,” he said. Can we change that? Do we have the infrastructure to moderate user-generated content? These are good questions to ask. Libraries should get up to speed on how to foster engagement with their users.
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* Twenty four by my count. I might be wrong.
** I just downloaded it, in fact.
*** Notice a trend? Four of the five presentations I attended today praised the Meebo chat widget!
I found this Pssst! tab in the Options menu pop up of some of our new office software (with Service Pack 4.1). That “Fix all PC problems” checkbox works like a charm. A few other settings are particularly tempting. These tools are usually reserved for system administrators only, so it was probably distributed to a wider audience by mistake. Oh well.
I made a short tutorial screencast for our staff but wanted to share at least this image with all of you.
Ever since Library Journal began publishing an annual list of Movers and Shakers, it’s been a joy learning about the rock stars of the library world. Most of them have made huge contributions to the profession and — perhaps more significantly — influenced how the general public perceives libraries. All of them are achievers.
This year’s honorees have just been announced and they include David Lee King and Tim Spalding* — two people I’ve come to admire over the last year or more.** Congratulations David, Tim, and the rest of this year’s class. Considering that past winners include Helene Blowers, Meredith Farkas, Michael Stephens, Jessamyn West, etc., you’re in excellent company.
BTW: I’ve looked over the list but haven’t finished reading all the stories yet. The Library Journal site has the authoritative list, of course, but Jessamyn West’s annotated list is much easier to use: It includes real names!
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* That’s Tim in the bottom right corner of the cover.
** On a personal note, I’ve been proud to know several of the movers and shakers from previous lists. They have each showed me nothing but friendliness, cooperation and service — just as they exemplified resourcefulness and innovation in their work. It’s no wonder they succeed.
You might find me advocating interactive social media morning ’til night, but even I realize you can take it too far.
NEWS ITEM: After warning against the Seven Deadly Sins for 1500 years, the Vatican announced Monday to append seven new deadly sins. Hmm.
Last night I read an online article in the Sydney Morning Herald. The accompanying interactive gadget (shown here) was just too much. I couldn’t keep a straight face. “Nominate your deadly sins”? Are we ready for wiki theology?
There are several ways people learn, but few are both as effective AND reviled as role playing. Sure, you might find one or two people in any classroom willing to act out some improv in front of a group, but volunteers are usually hard to come by. That’s unfortunate because experiencing a scene first-hand lets the learner feel it inside. Her motor skills function and her brain processes subtle aspects of a concept she wouldn’t pick up reading or a listening to a lecture. Even an audience watching a role play learns more because it can identify with the colleagues on stage.
I was thinking about this Friday when I attended a crisis prevention class at the Renton Public Library (WA). The class, which I’ve taught many times myself, was this day led by Mary Ross and Kate Laughlin. Their interactive exercises fostered a lot of participation and follow-up discussion.
(The scenario shown above: Mario answered a cell phone call in the library and proceeded to speak much too loudly. Mary tried to get his attention, but Mario kept spinning away so she wouldn’t bother him. In this photo she had finally made eye contact. His finger phone and their circular dance were fun inventions they discovered together during the exercise. It was a bit of comedy for those of us watching, too!)
In my experience as a library trainer, there are a few strategies that tend to get good role play results whatever the topic might be.
1. Don’t call it a role play! Call it practice (as Ross and Laughlin did) or exercise or interaction, but mention the “role play” term and your students will immediately drop beneath their tables hoping you won’t see them. Fearing that you’ll recruit them, some might become too anxious to learn the lesson.
2. Involve everyone …or as many people as you can. It’s easier to engage everyone in a practice activity if they aren’t the only ones on stage. Have many stages at once, in fact. Break the class into small groups so everyone can participate in relaxed settings with fewer eyes watching them. It reduces the embarrassment factor.
3. Offer a realistic scenario. If you want a group to work through a scene, give them a setting and a situation that they can relate to. They will take more from the lesson and be more cooperative in the exercise if they see it in the context of their experience. That means they’ll connect with the material more deeply.
4. Make it fun. You’re giving them a realistic scenario. Great! Now be a stage director and tell them something juicy to give them motivation. Maybe you want them to show a certain emotion, imitate someone, or get a little melodramatic. A scene is just a scene, but an emotional hint breathes life into it. Most people, once they get into it, actually enjoy exploring a different character for a couple minutes. Sometimes practice can be packaged in the form of a game, too.
5. Keep it simple and short. Set up the scene in a few sentences. Target the lesson being taught and avoid complications. The actors will discover their own nuances and complications. End it before the fun wears off. Hopefully the lesson already started to sink it.
It’s usually good to follow up an exercise with a quick discussion, too. Each actor experienced the scene from a different perspective. Let them share what they saw from those angles.
I spent Friday in class at the Renton Public Library (WA). It’s a unique place — the only library I know built completely over a river. Windows span the upstream and downstream widths and the main entrance is mid-river on the east side. The all-day visit was enjoyable and the staff at Renton were terrific hosts.
LibraryThing’s been at it again. The social networking site for book lovers added another nice feature today. This one — LibraryThing Local — focuses on libraries, bookstores, and book festivals. As Tim Spalding explained in his blog, LibraryThing Local is:
“a gateway to thousands of local bookstores, libraries and book festivals—and to all the author readings, signings, discussions and other events they host. It is our attempt to accomplish what hasn’t happened yet—the effective linking of the online and offline book worlds.”
At the moment, any LibraryThing member* can add and edit their favorite locations. The entry form includes (or has the potential for) each venue’s address, phone, fax, email, and URL; a map to the place; amenities (like food and wifi); and RSS feeds for programs and events.
Retrieval is a snap. A user can simply enter a city and LibraryThing Local’s page will feed upcoming events to them. A clickable map [see the example above] populates all the nearby venues. Without checking a lot of different websites, readers can see what authors are in town and what’s happening at your library AND all the other book places nearby.
An independent book store owner I know had been wanting to share announcements of author events with other book stores and libraries. This makes the job much easier. An RSS feed might be all that’s needed. How do you suppose your library can benefit from this?
Great work, Tim. Again.
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*I immediately added my county library branches, my university’s library, and three favorite bookstores. It’s easy. Check too see if your library is listed. If you’re a LT member, add your favorite book place.
A library must be useful but it ought to have a sense of humor as well. We want people to be happy to see us. That goes for our online presence, too.
This has nothing to do with libraries, mind you, but I’d love to see a library website fall apart like this retailer’s website in the Netherlands. Kudos to Hema [here is their normal website] for letting customers in on a little fun.
Over the years I’ve done a lot of goofy things on our intranet (mirror-imaged the home page, turned the “staff”web into a disease-ridden “staph”web, etc.) but we’ve been pretty tame on the public side. Has your library website had fun?
The concept of Internet utilities intrigues me. Increasingly, I’ve been living it for the last three or four years, but hadn’t heard the term until last December when I read The Big Switch, a new book by Nicholas Carr. [My review.]
The concept is simple. The mundane computer stuff you have been buying and maintaining locally (i.e. software, upgrades, data backups, etc.) could be farmed out to remote services on the Internet thereby freeing you to create, process, and save.
I don’t have a separately purchased word processor on my laptop, for instance. I use Google documents and now Buzzword, too. They do almost everything I ask. For free. And the documents saved online are available anywhere I go. I seldom fuss with syncing copies or loading files to a traveling memory stick. A spare drive is handy at times but seldom crucial.
No email is stored on my machine. For about $25 a year I store most of my photos on Flickr. Not all are public, but all are accessible. I can pull images from my stockpile and use them in blogs and elsewhere. I use desktop photo and video editing software now, but I’m starting to fiddle with online photo editors, too. I use my laptop more than ever, but it holds little more than music and document drafts anymore.
In short, Internet utilities provide the applications, the functions, the storage, and the access for me. They also handle the endless upgrades and bug fixes.
In his book, Carr compared the advent of this era with the dawn of electrical utilities. Factories in the 19th century used to generate their own power. It was part of their business. If you made textiles, you built a mill on a river and ran your looms with belts set spinning by your waterwheel. If you needed steam power, you created it. Eventually, electrical utilities took on the power hassles. They could efficiently generate electricity off-site and supply it to subscribers. Businesses went back to what they were good at and let the utilities fuss with building power grids and transmission systems.
Internet utilities are starting to do the same. IT departments that occupy large portions of every organization might be increasingly freed from the hassles of upgrading hundreds of machines with each new software version or bug fix. Data backups could be automated and off-site. Scalable utility services could probably handle fluctuations in use and storage needs, too. Local IT would still need to handle hardware, troubleshooting, consulting, and parameter settings, but many of the tedious maintenance tasks could be handled by subscription.
Many services are free (or low cost) to individuals now. Organizations with much greater needs would pay more for such services but utilities will likely be more efficient and less expensive than current in-house operations. Many smaller libraries already subscribe to Internet services such as workstation management and catalog support.
Don’t get me wrong: It’s not all rosy. A slew of thoughts came to mind reading up on the subject. Issues relating to our data’s security [Is it backed up? How often? At different locations? How strong are the firewalls?], availability [How reliable is it? How fast is it? Can the bandwidth handle it? How often might it go down?], privacy [Whose property is it? Can others see it? Can the utility mine it for data? How much tinkering can we do with the parameters?] and permanence [If we delete something, is it really gone?] need to be addressed before any sane organization buys into the idea completely.
These concerns are real, but the concept of Internet utilities seems more a matter of when than if.
[This is one in a series of self-paced discovery exercises for library staff venturing into the social web.]
If checking a website for information is akin to picking up a morning paper at a newsstand, then using an RSS feed is like subscribing to the newspaper. It give you the latest info and saves you the trip.
That’s the metaphor. In real terms, RSS (Really Simple Syndication) is a snippet of XML code that retrieves a website’s latest content. Paired with a feed reader (or aggregator), that content is delivered to single place: a web page of your own design. You choose the sources of information (i.e., blogs or frequently-updated websites that you hope to keep up with), and RSS will “feed” all that new info to your page.
MEANING FOR LIBRARIES
As a user: If you routinely check a dozen or more sources, a feed reader will make you more efficient. It could save you A LOT of time. Most (if not all) library-world blogs provide feeds. Blogging software, in fact, usually includes it as a basic tool. Many websites and virtually all news sites offer feeds, too.
As a provider: A library could (dare I say “should”?) include RSS feeds on many of its web pages, all of its blogs, and even within its catalog. When a page changes or a new blog is posted, subscribers will immediately see it on their feed readers. To maximize effectiveness, libraries should advertise the possibilities (or explain the feed concept) when opportunities arise. Don’t be content with providing an RSS icon; be proactive by explaining that RSS icon.
As a conduit: A library’s website could include RSS feeds from other sources. Do you know of a reliable RSS source of local traffic information? Does your town have a website with a community events feed? Maybe you could pipe that content (or content even more imaginative) into your page. When the information is updated on the original website, the RSS will feed it to the library’s page where your patrons can see it.
LEARN MORE BY PARTICIPATING
Some browsers (including Internet Explorer 7 and Firefox) have built-in feed readers which simplify the process but limit your feeds to one machine. Skip to the “get a few feeds” section below if you want that option. Follow the whole process if you prefer a web-based feed reader.
Each site works a bit differently but I’m hoping you’ll be able to navigate the set-up process once you’re in. Look for links offering to help you add RSS, XML, subscriptions, or feeds. (This set-up is usually the most difficult step in the process. Fortunately, you will only need to do this once. Seek an experienced friend if you get stuck.)
This will be the beginning of the web page you’ll use to collect all those subscriptions.
Now, get a few feeds.
Open another browser window. (This is not required, but it will make returning to your aggregator much easier in a moment.)
Go to a blog or webpage to which you’d like to subscribe.
Scan the page for a (usually orange) button or link denoting RSS, XML, or FEED. It might also be an orange ‘emitting’ logo like the one shown a few paragraphs above. (LibraryStream has an RSS box on its sidebar with an “Entries RSS” link, but the RSS/XML box right here works, too.)
Click that button or link.
Depending on the site and your browser, the page that opens might resemble computer code gibberish. That’s XML and you need not understand any of it. What you want is the web page address for all that XML. Right-click your browser’s address window, and click COPY.
Return to your aggregator.
Right-click into the aggregator’s RSS text box and click PASTE.
Once that address is entered, you should see the latest content (or a clickable title for the latest content) in your feed reader.
What you do next is your call: find more feeds to add to your aggregator,rearrange your aggregator’s display,adjust the feed settings (to display full content, titles only, number of posts to display, etc.),or close for the day. You can return to your feed reader at any time and see all the new stuff that your favorite blogs and websites have fed to you while you were away. And of course you can add other feeds whenever the need or mood strikes.
Make your feed reader work for you. Have all the stuff you like delivered. And why not? It’s your web now.
An interesting initative: Michael Sauers, the Travelin’ Librarian, is working on a project at the Nebraska Library Commission involving materials published under Creative Commons licenses.* They have begun incorporating CC works into the library catalog, and — in some cases when the license permitted it — created spiral bound hard copies of books. This is a wonderful idea. The materials are available, their authors are willing, the selectors chose them. Why not help patrons find them in their catalog searches? See Michael’s post in the NLC blog for more info.
* Creative Commons is a cooperative licensing plan developed in the last several years and heavily used throughout the social web.
I’m jazzed about Buzzword, a new web-based word processor created by Virtual Ubiquity and now under Adobe management. It’s easy to learn and easy to use. After a simple sign-up process* I was up and running.
The screen is attractive and the tools are largely intuitive. In fact, the toolbars appear better organized than those I’ve seen in many PC-based word processor programs. So far I’ve found every tool I’ve needed or gone looking for: margins, tables, spell-check, text/background colors, images, headers/footers, etc. It even has an always-visible word count and a page-numbered scroll bar.
A comment feature allows meta info and the collaboration possibilities** seem at least as good as Google Docs. I’ll have to experiment more to be sure. I can save my documents as an online Buzzword file, plain text, rich text format, or Word document, and then access my files from anywhere. (Don’t you just love the convenience of online storage?!)
Downsides? Despite Adobe’s involvement with Buzzword, there’s no PDF format yet. And there’s an occasional delay in the typing-response time, but it’s not bad for an on-line application. Not bad at all. It’s just a teensy bit jittery. That might change depending on your machine and browser; I’ve only tried it on two of each so far and noticed a difference.
If you try Buzzword, please let me know what you think.
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* Name, email, and password; it couldn’t be much simpler.
** Why email copies to several people when you can share a single document online?